Pune: Campus Activewear Ltd., hosted its Annual Retailers’ Meet in Pune in partnership with Dev Enterprises. With over 180 retailers in attendance, along with the leadership team and staff of Campus Activewear, the event focused on the theme “Celebrating Everyday Moments.”
During the event, Campus Activewear introduced its most extensive and diverse range of footwear to date, with new collections designed for every occasion.
From casual wear and training to semi-formal occasions and parties, the collections were tailored to meet the everyday needs of customers, reinforcing the brand's focus on delivering both style and functionality.
Key product highlights included a youth-focused sneaker collection, designed to allow young people to express their individuality while staying on-trend.
The "Sneakers for Her" line was introduced, offering women stylish options for various day-to-day scenarios. The Ultrawalk Collection was launched, targeting health-conscious walkers and positioning Campus as the premier brand for walking sneakers in India. Additionally, the Kids’ Range was updated with fun, light-up shoes that encourage children to embrace everyday adventures.
Prerna Aggarwal, Chief Marketing Officer of Campus Activewear Ltd., addressed the audience, saying, “At Campus Activewear, we believe in celebrating life’s everyday moments. Our new collections are designed to cater to the different needs of Indian families, from trendsetting youth to the fashion-forward woman, and from the active walker to the fun-seeking child.
Our retail partners in Pune play an essential role in helping us connect with our customers, and we truly appreciate their continued support.”
