Sakal Media Group, the largest independently owned media business in Maharashtra, has reportedly selected Quintype Technologies as theirnew digital publishing partner to help transform their digital presence.
Quintype Technologies India, prime digital publishing Saas company, will lend capacities such as content management, monetisation, audience engagement, real-time analytics, omnichannel content distribution, API access, as well as multi-site support to Sakal Media Group flagship website, esakal.com.
This shift will aid an effortless experience to users and will grant powerful collaboration tools for its publishing teams.
Abhijit Pawar, Managing Directorof Sakal Media Group, was quoted saying, "Our readers' needs and expectations of how they consume content is ever changing, and the current pandemic situation has accelerated the digital shift. Quintype will give us the agility to innovate quickly and provide a seamless and secure experience while delivering the reliability and performance our readers have come to expect from us for more than 85 years."
The COVID-19 pandemic has witnessed a shift in the media industry which went from producing mobile to now mobile-only content. However, Quintype has bridged the gap between content creators and the audience by linking it with monetisation.
“We are thrilled to join forces with Sakal on their digital journey. We believe in empowering the publishers and providing a seamless digital publishing experience so that they can focus their energies on putting out quality content. Sakal has been at the forefront of quality journalism and we are excited to support and accelerate their growth,” Chirdeep Shetty, chief executive officer at Quintype India, was quoted saying.
The media company has joined hands with Quintype for its entire series of digital publishing products, including their contemporary CMS BOLD, subscription management system Accesstype, audience engagement solution Metype, mobile apps along with their website development tool Page Builder.
